Search engine based traffic is incredibly valuable primarily because it is targeted and doesn’t cost anything. While there are plenty of things that will play into how much SEO success you have, before you spend a lot of time working on off page efforts like link building, you need to focus on the on page SEO efforts. So what is “on page” SEO? It’s merely the optimization work that you do on your own webpage. Everything from the content you write to your keywords are part of your “on page SEO” efforts. In this article we are going to explore some of the things that you can do to increase the success of your “on page SEO.”
All sites have a link structure that is basically internal to the pages, but you can change it up a little to add more SEO firepower. You can take a lesson or two from Wikipedia because they have used it to great effect on their massive site. Probably the best thing for you to do is get a dedicated tutorial on how to best do this although it is not hard. When you really have this set up the right way, you can get some SEO boost especially from Google. When you are writing your meta title, you shouldn’t use more than 66 characters including the spaces between words. If you can limit it to 60, you’ll be even better off. Don’t make it long if you don’t have reason to do so. Limiting your character count can do quite a lot to raise your success. Contrary to popular belief, on page SEO is not as complicated as people make it out to be. Taking care of all of the small things now will help you out so much later. You just need to focus on all of the right things, even when they look to simple.
There has been a raging debate for years about keyword density and if it is worth it. You have to know and accept that the engines have strict policies about keyword spamming. They don’t like sites that stuff keywords in their content – so if you don’t measure your keyword density, you might get into trouble. We do not really suggest you go more than about five percent with your keywords. What you definitely do not want is too many as that is always a problem.
The importance of on-page SEO cannot be over-stated, and the good part of it is that it is not hard. While nothing is hard to understand, many people find lots of reasons why they prefer to avoid it. If you can be patient and persevere in your efforts, then welcome to the world of free, targeted traffic for life. Avoid becoming a permanent student which does happen because you have to do something to make something happen.